Monday, March 2, 2009

"Brazil, Russia, India, and China — already cooler than you"

Quick post while I watch my website load sloooowly. Just discovered this site called BRIC Pop. As their headline puts it: "The next 40 years of global pop culture will be built with four BRICs." Should be a great resources for all those in Global Branding this semester. Seems to have a lot to explore.

This gives me an idea. What if we did a set of 4 documentaries, each introducing one of the BRICs. It would be like Travel Channel meets the Economist... maybe after they've each had a few drinks. Could be fun to explore as side project after getting a job!

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